Erik Willer (Spanish/English)
What does an image mean and what is our relationship to it? To answer these questions Pictoplasma presents a talk by pictopsychology founder Erik Willer. Pictopsychology is a scientific discipline that has set out to quantitively measure the effect images have on us. With his methods Willer is revolutionising the very code that still today defines the boundaries between image and subject, object and viewer – and demonstrates how physically close images actually come to us.
The performance lecture teeters on the border between science and fiction and reflects on the paradigm of quantification and the hype surrounding high-tech gadgetry.
Erik Willer: Niels Bormann
Text and Moderating: Cordula Daus
Funded by the German Federal Cultural Foundation.
ERIK WILLER: “HOW I BECAME A PICTO-PSYCHOLOGIST”, 2015
Recorded at La Casa Encendida, Madrid, 2015