fashionnet-night-title

CONTENT CREATION/

FASHION NET NIGHT

In 2011 Fashion Net e.V., Düsseldorf, approached Pictoplasma to help spice up their Fashion Net Night society event with some contemporary character chaos. To make this a visual overdose worth remembering Pictoplasma immediately snapped into action and flew over Japanese artist and VJ Motomichi Nakamura, who added the optical stimuli to the spinning tunes of DJ Mark Ronson. The Character Ride installation not only served as smiling back-drop to presentations by fashion designer Philippa Lindenthal, the same mechanism later on also had the honor of violently shaking off several of her shockingly skinny models. Additionally, professional dancers from the prestigious groups Sasha Waltz, Constanza Macras and Pina Bausch agreed to force themselves into the costumes of the PictoOrphanage and added the necessary bling to the night. As un-official hosts of the evening they managed to turn the fashion event’s red carpet into their very own stage, randomly attacking the surprised paparazzi, mis-using every opportunity to roughly rub shoulders with the local celebrity, happily disturbing the cat-walk presentations, and ecstatically pole-dancing the night away before a rather bewildered Düsseldorf crowd.

2011